SPEX, Intersport Germany's services marketplace
B2C Marketplace
Mangopay
The platform’s challenges
Intersport Germany wanted to move away from a purely product retail framework, in order to intervene in the entire sports experience of the company’s customers. The SPEX platform offers a coaching service in addition to product sales. In this way, the brand supports its customers in the correct use of its products, while enabling them to learn and develop their sporting practice with coaches.
For Intersport Germany, SPEX means :
– create another point of contact with its community
– diversify while remaining innovative through the sale of services
– link the sale of products to that of services, with a view to cross-selling
– generate new revenues
From a video yoga class to a horseback ride in the forest or a water-skiing session, users of the platform have access to a catalog of sporting experiences offered by registered coaches. They can book and pay for their course online, which they can take either in person or by video, depending on their wishes and the formula offered.
Depending on geographical and time constraints, it’s easy for users to find the right course to suit their needs.
To achieve this, the service marketplace integrates the following formula:
– Offer digital experiences that break down the barriers of the real world
– Take courses face-to-face or via videoconferencing
– Find activities in a specific area and at a specific i
Cocolabs’ guidance
SPEX is a marketplace that connects individuals with coaches offering sports experiences.
Customer benefits:
Sales benefits :
Features
Booking online services is at the heart of the platform experience.
Ad geolocation allows users to find sports activities where they want them.
The platform includes a personalized invoicing system, as well as a VAT module for companies wishing to offer their employees a sporting break.
The platform integrates various innovative payment methods to facilitate transactions.
Discover its technical features
SSO allows Intersport customers to navigate directly on the marketplace without having to register.
Since creating an account can be a disincentive to purchase, booking as a guest is also permitted.
For an optimal booking experience, SPEX adopts a flexible cancellation policy.
Product Manager
I rate Cocolabs 10/10. I appreciate that they recommend native solutions to mitigate the business added value developments
Project manager
We had very good internal and external feedbacks about the product, even from people that are internally known as difficult to satisfy
Product Owner
We appreciate the work done together: good results, good application of agile methodology, good prioritization from both sides
Innovation Manager
Cocolabs has been very flexible and unbelievably reactive to our changing needs and strict requirements. They are also a pleasure to work with. From the first days of the project, they became team members more than just an external services provider.
Project Manager
Thank you to the whole team for being so reactive.
It’s a pleasure working with you.
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Our B2C Marketplace case studies
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