The advantages of a marketplace
Being present on a marketplace as a seller has many advantages:
- Save money: thanks to the marketplace, the seller can do without a website and therefore reduce the costs of communication, website creation, operational functioning, referencing,...
- Be visible online: either the seller has no website and the platform allows him to be present on the Internet, or he has a website and increases his online presence. It is a communication channel that brings a new visibility.
- Increase your turnover: the online presence is inescapable to increase your sales and therefore your turnover. It is a significant business potential for a seller.
- Adapt to new trends: consumers are increasingly looking to compare before buying. Being present on a marketplace allows you to highlight your goods for sale but also your notoriety thanks to the reviews.
- Target more people: the marketplace allows you to target other types of customers than those of a physical store, a website or word-of-mouth.
- Increase your notoriety: online visibility, quality and good reviews thanks to the marketplace are the winning combo to develop your notoriety and therefore, increase your sales.
Web agency specialized in marketplace creation: a tailor-made support
A
web agency to create its
marketplace is essential to perfect all aspects :
- study of the project ;
- design ;
- technical aspects ;
- payment solution ;
- business model ;
- marketing ;
- referencing ;
- etc.
The design of a marketplace
Before starting a project to create an online marketplace, it is essential to be well-advised. The
web agency for
marketplace delivers sound advice to :
- analyze the ecosystem through a study of the competition;
- understanding the market and its specificities;
- establish a launch plan;
- sequencing the strategy;
- define a business plan;
- design the functional version of the marketplace.
A web agency has the advantage of providing its expertise to prepare the success of a marketplace creation project. It is a whole organization that it proposes to accompany the project and ensure its success.
Moreover, a web agency marketplace is equipped with UX and UI experts to design efficient and relevant interfaces. It's a global experience that is designed to centralize the real needs and propose an application that meets the expectations of users: sellers and buyers.
The construction of the platform
The development phase of the platform is one of the most important steps. The functionalities, the ergonomics, the navigation, the design,... A
web agency specialized in
marketplace creation puts all these skills at the service of a project.
From project management to quality control and development, the web agency is present at all the essential stages of the platform's construction. At Cocolabs, we adopt the
Agile method allowing a flexible development of the platform and a continuous improvement once online.
The goal: to build and develop a successful marketplace that makes users want to come back and that builds loyalty.
The operational phase
Once the platform is created, everything is not finished. It is then fundamental to choose a web agency that proposes to follow the marketplace during its life. A support is not complete if it stops at the development or the launch of the software and/or the application.
Therefore, it is important to take into account the following elements:
- Knowing how to identify new opportunities and seize them;
- Define operational strategies and implement them;
- To benefit from efficient maintenance and to make the marketplace evolve by developing possible new functionalities;
- have technical support.
At Cocolabs, we offer you a total support in 5 steps:
- design the platform ;
- develop the platform;
- ensure the performance of the platform;
- unveil the platform;
- continue to evolve the platform.
Project study, sprint planning, MPV (Minimum Viable Product) building, continuous improvement, our experts are there at every step for all types of marketplace creation projects.
The advantages of a web agency to create your marketplace
A
web agency specialized in
marketplace confers many advantages to successfully launch and use the online marketplace.
Responding to different issues
First of all, the agency responds to various challenges:
- to digitalize a sector of activity ;
- offer to sell products and/or services online;
- create a connection between actors to develop a network or an audience;
- optimize the management of product or service purchases.
Benefit from our expertise in creating a marketplace
Creating an online platform is not for everyone. The main advantage of using a specialized
web agency to create your
marketplace is to benefit from a total expertise on the different steps of the project.
Design, development, monitoring of the platform, a web agency centralizes all the skills for the same project in one place. There is no need to find an expert for each field, which will then have to be coordinated with each other.
Be able to create a platform according to your needs
A
web agency specialized in the
marketplace answers all the projects :
It also accompanies all types of projects, from the simplest to the most ambitious, for all sizes of companies and for all sectors of activity. The digital world is thus open to all.
Calling on a
web agency to create your
marketplace is the best solution to succeed in your digital transformation. Strengthen your presence on the Internet, benefit from growth opportunities, increase your turnover, find answers to your needs, a
web agency marketplace is the key to success for all users who will benefit from it.
Want to know more about Cocolabs' expert support?
Get in touch now!
